Featured product: No Yellow Shampoo

Why No Yellow Shampoo is essential for blonde hair

Dull, duller, dullest.

The trend of matte hair colors has been popular for years, especially for blonde hair and light shades. Although warm tones are slowly making a comeback, cool and ash-blonde shades remain dominant. And this is where the power of a No Yellow Shampoo really shines!

What causes yellow hair?

Blonde hair naturally has warm undertones. Especially if the hair has been recently bleached, it looks cool and bright. But over time, an unwanted yellow tint can appear. This is due to:

The warmth of your natural hair color.
External factors such as smoking, sunlight and chlorine water

Silver Shampoo vs. No Yellow Shampoo

Both Silver Shampoo and No Yellow Shampoo are essential in your bathroom or salon, but what's the difference?

Silver Shampoo

Keeps your hair color bright
Provides a soft, matte finish
Offers care and color protection

No Yellow Shampoo

Highly pigmented with purple tones
Neutralizes even the most stubborn yellow tones
Provides the coolest blonde look

Cool & Care

Many No Yellow Shampoos make hair dry and stiff with regular use. Sometimes after washing, you can barely comb or brush through it. But, there's one that both strongly mattifies and also nourishes the hair, keeping it healthy and shiny! And that's thanks to its unique ingredients!

Calmare No Yellow Shampoo:

the lemon extracts and powerful purple pigments mattify blonde hair to the coolest shade
the nourishing olive serum and sustainably sourced oils make the shampoo gentle and conditioning

A few more tips and facts

Power: Because No Yellow Shampoo is incredibly powerful, we recommend leaving the shampoo in for an average of 3 minutes. Bleached hair, especially, can be more porous, making the color easily susceptible to over-toning. Are you not afraid of a more intense effect? Then go for 5 minutes, but never longer.

Extra care: Although Calmare No Yellow Shampoo is nourishing in itself, it is always good to also use a nourishing (leave-in) conditioner. You can never over-condition!

Myth: No Yellow Shampoo lightens my hair. This is not true. Only a bleaching product can truly lighten your hair. Because the shampoo removes yellow tones, it may seem as if your hair has been lightened. The shampoo mainly keeps your hair fresh in color and ensures that the yellow tint stays away.

S.O.S.: Help, my hair turned purple! Did you leave the No Yellow Shampoo in a little too long and your hair is now a bit blue or purple? No need to panic! Usually, washing your hair with a regular shampoo is enough to remove the tint. If not, an anti-dandruff shampoo, such as Scalp Protect, will help well to remove the unwanted tint.